PASTE
The paste Esquire couldn't stop talking about. Water-based for a finish so natural nobody knows you're wearing product. Works for both short and longer styles while adding serious volume without weighing you down. The creamy texture builds body exactly where you want it. While you're out there living your life, it's quietly strengthening weak hair, adding moisture, and clearing out impurities. Trophy-winning performance that feels like you're wearing nothing at all.
PASTE
- Shea Butter: moisturizes dry and damaged hair by repairing and protecting it. Absorbs quickly and completely to rehydrate your scalp without clogging your pores.
- Kaolin Clay: gentle but highly absorbent natural clay cleanser that helps reduce oil, detoxifies skin and purifies pores - all while maintaining and promoting skin moisture.
- Argan Oil: packed with antioxidants, essential fatty acids and vitamins, this helps to strengthen hair, prevent loss and eliminate dandruff and dry scalp.
- Vitamin E: builds tissue, prevents corrosion and repairs damaged hair follicles which can promote hair growth, blood circulation and acts as a deep moisturizer to keep hair healthy.
Full Ingredients: Water (Aqua), Butyrosperum Parkii (Shea Butter), Glycerin, Cera Alba (Beeswax), Polyvinylpyrrolidone, Cetearyl Olivate, Sorbitan Olivate, Cetearyl Alcohol, Kaolin Clay, Glyceryl Stearate, Ozokerite, Limnanthes Alba (Meadowfoam Seed Oil), Argania Spinosa (Argan Oil), Xanthan Gum, Candelilla/Jojoba/Rice Bran Polyglyceryl-3 Esters, Sodium Stearoyl Lactylate, Tocopherol (Vitamin E), 1,2 Hexanediol, Caprylyl Glycol, Disodium EDTA, Phenoxyethanol, Ethylhexyglycerin, Natural Fragrance Blend
Quick. Simple. Done.
Grab a dime-sized scoop. Rub between palms until it warms up. Start at the back of your head (trust us on this—avoids that product buildup in the front). Work through evenly, roots to tips. Need more hold? Add a little extra. No instruction manual needed. Takes 30 seconds.
